Breakdowns of viral trends powered by Influential data, plus actionable marketing tips By Gillian Follett. Updated on September 24, 2025. In today’s video-first social media landscape, where the ...

YouTube on Thursday announced a series of updates for its short-form video product, YouTube Shorts. These include the ability for creators to upload videos up to three minutes in length. The company ...

It's undeniable that YouTube is where culture happens. It's how people get their news, consume hours of video podcasts, and dive into fandoms that shape the way we see the world. From the U.S.

Side by side of MrBeast, Rumi from "KPop Demon Hunters" and Joe Rogan (Photo Credit: Beast Studios, Netflix, The Joe Rogan Experience) It’s not just your kid who has been watching “KPop Demon Hunters” ...

YouTube is rolling out a “recap” feature to help users look back at the year gone by, along with looking back at the most popular topics and creators across the platform in 2025. Manthra Panchapakesan ...